SL Christmas Expo Sponsor Spotlight – Athena Couture

SL Christmas Expo Merchant Spotlight Interview with Rose Mikaelson of Athena Couture

WE ARE DELIGHTED YOU CHOSE TO BECOME A 2016 SL CHRISTMAS EXPO SPONSOR! WHY DID YOU CHOOSE TO GET INVOLVED WITH RELAY FOR LIFE OF SECOND LIFE AND THE EXPO?
This is my second year participating in the Christmas Expo and it’s also my favorite holiday. I’ve also been part of Relay for a while now and mega events to me are the most fun and exciting to participate in.

WHAT ARE SOME ACTIVITIES OR THINGS YOU ARE LOOKING FORWARD TO AT THE 2016 SL CHRISTMAS EXPO & WINTER BREEDABLES FAIR?
For me it would be winter fashion because of me being a designer and a model. I always look for new fashion to add to my wardrobe and shopping at the Expo is best of both worlds.

HOW LONG HAVE YOU BEEN IN SL? WHEN DID YOU OPEN YOUR BUSINESS?
profile-photo-2016-djroseathenaI have been in Second Life for five years now and opened my first brand in 2014 but what many people do not know is I originally thought of my brand back in 2011.

WHAT PRODUCTS DO YOU CREATE?
I love to design formal so that’s what my brand became known for. However in the new year I plan on moving away from that and bring in brand new styles to the brand. I look forward to designing my next collection for Spring and Summer 2017.

TELL US WHAT INSPIRES YOUR CREATIONS.
Inspiration is everywhere for me. Sometimes it comes to me when I shop, explore, relaxing and so on. I don’t have one specific thing because I feel that my imagination should flow not be stuck in one place.

HOW DO YOU KEEP UP WITH THE LATEST TRENDS IN SECOND LIFE?
I do not keep up with trends because to me it’s a waste of time. Trends come and go every year. As a designer I want to set the trend, not follow.

WHAT IS YOUR MOST FAVORITE ITEM YOU HAVE EVER CREATED AND WHY?
My favorite formal would be Astonia because it is a special formal I had created for just the Expo. I was very honored to be one of the select few to be invited to design something special and sell at high price.

DO YOU HAVE AN IN WORLD STORE? DO YOU MAINTAIN A PRESENCE ON THE SL MARKETPLACE?
I do own an inworld store and owning one is hard work. Marketplace I only sell bridal but thinking about changing that in the new year.

IS THERE ANY ADVICE YOU WOULD GIVE TO A PERSON WHO IS STARTING OUT IN YOUR CHOSEN CAREER?
It is in a way hard to give advice when it comes to my chosen career because my chosen careers are hard. It consumes a lot of time, energy and money. So if someone wants to go into this business be ready to work harder then you ever have.

AS YOU KNOW WE ARE ALWAYS GROWING AND LEARNING. IS THERE ANY ONE THING YOU WOULD LIKE TO TAKE THE TIME TO LEARN MORE ABOUT (SL or RL) AND WHY?
There actually is many things I want to learn about but I won’t share them. I typically keep things to myself.

IF YOU COULD HAVE DINNER WITH THREE FAMOUS PEOPLE FROM HISTORY, WHO WOULD THEY BE AND WHY?miss-kelini-2017-romantic-dinner-challenge
This is a rather interesting question but not sure what it has to do with the Expo. I also do not know and maybe wouldn’t since famous people aren’t always what they seem.

WHAT ONE WORD WOULD YOUR FRIENDS USE TO DESCRIBE YOU?

Kind, Caring, Tenacious, Determined, Crazy, Cool…as you can see kind of hard putting it into one word lol and thank you to all my amazing friends ❤

TELL US ABOUT YOUR SHOP AT THE EXPO. ARE YOU OFFERING ANY EXCLUSIVES AND IF SO, WHAT ARE THEY ?
This year I decided not to have a shop because I needed a holiday break. Instead I found an awesome opportunity to sponsor a special event instead. I designed a limited edition for the Holiday Exclusive Limited Edition Collection.

WHAT IS SOMETHING WE CAN LOOK FORWARD TO IN 2017 FROM ATHENA COUTURE ?
Well I can’t reveal my plans but I can say it will be different and out of my comfort zone.